Suggest how HTC can improve their marketing strategy

durianpancakes

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Just saw today Straits Time newspaper, Samsung is doing a very aggressive marketing approach, they selling S7 & S7 Edge at very cheap price, with free VR Gear.


These two phones will sell like hot cakes.




Will the 3 telcos do the same with upcoming HTC 10 ?

Probably not...

Perhaps they will give free gifts like the HTC one A9's. All the weird stuffs that are probably dug up from some storeroom.
 

bluedubsBB

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Just saw today Straits Time newspaper, Samsung is doing a very aggressive marketing approach, they selling S7 & S7 Edge at very cheap price, with free VR Gear.


These two phones will sell like hot cakes.




Will the 3 telcos do the same with upcoming HTC 10 ?

They r reading our threads LOL
 

foosoomin

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durianpancake,


Provide free gift like A9 ? That means the 3 telcos has to sell 10 @ much higher price :(



I think it would be better to provide other stuff instead
 

durianpancakes

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durianpancake,


Provide free gift like A9 ? That means the 3 telcos has to sell 10 @ much higher price :(



I think it would be better to provide other stuff instead

I actually mean that the telcos are probably going to give free stuffs that are pretty useless haha
 

foosoomin

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bluedub,


Samsung Singapore mobile division has very good sales & marketing team.


That is why even a plastic made phone can still sell so well.


It's Samsung good strategy that is so successful
 

foosoomin

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oh durianpancake,


May be possible. They are known to offer free stuff, which are not sellable.


Maybe they will sell the 10 slightly higher price, due to adding in those unwanted stuff
 

finalforce

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I feel that they should have hooked us right from the announcement.

HTC marketing really epically screwed up here.

I waited for the announcement of the 10, and I decided that I was going to get it. Then I waited for HTC to announce it in Singapore, only to find out that the Facebook page has been abandoned.

From worldwide announcement on 12 Apr, I waited till 21 May. Facebook page died on 24 March. At that point even a simple message saying that it'll come would have made me wait, but nothing. I gave up waiting and got a G5.

Tldr; announce the availability early and don't keep us guessing.

Sent from LGE LG-H860 using GAGT
 

foosoomin

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Just go back to the basic.

They cannot be "quietly brilliant" anymore, need to get their direction right back on track.


Alias with technical team, see what can be done to improve, on their products
 
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bluedubsBB

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I feel that they should have hooked us right from the announcement.

HTC marketing really epically screwed up here.

I waited for the announcement of the 10, and I decided that I was going to get it. Then I waited for HTC to announce it in Singapore, only to find out that the Facebook page has been abandoned.

From worldwide announcement on 12 Apr, I waited till 21 May. Facebook page died on 24 March. At that point even a simple message saying that it'll come would have made me wait, but nothing. I gave up waiting and got a G5.

Tldr; announce the availability early and don't keep us guessing.

Sent from LGE LG-H860 using GAGT

Puzzles me too. I highly doubt its the marketing. It looks to me that they probably relieved the company or marketing person that handles their FB page.

Might be a restructuring process, or waiting for directions from higher authority how they want to manage Singapore. For sure, priority is not on SG after the past half-baked, half-hearted efforts. Poor results ultimately means budget for SG will drop. We can blame the previous team for all the problems we have to face now. Doesn't help when the whole company is not doing well. It's a mess. But getting HTC 10 shows intention. Hope this will save the company.

As a fan, we can continue to make known to HTC that we r still around. Not sure when the news will come for HTC 10. Can't wait? Just move on..... sadly
 

bluedubsBB

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Just go back to the basic.

They cannot be "quietly brilliant" anymore, need to get their direction right back on track.


Alias with technical team, see what can be done to improve, on their products

Pull off this stunt just when they have the right product! MAD!!
 

foosoomin

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I just browsed back M8 official video, not good.


Their focus is metal body & camera subject background adjustment only, nothing else.


Again, concentration on the whole phone capabilities & what function it has
 

bluedubsBB

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I just browsed back M8 official video, not good.


Their focus is metal body & camera subject background adjustment only, nothing else.


Again, concentration on the whole phone capabilities & what function it has

And they waste $$ on Robert Downey Jr.
 

foosoomin

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And they waste $$ on Robert Downey Jr.

I found the YouTube video, about 5 minute plus.


Browsed halfway, quit viewing.



Mr Downey really earned the money without helping the company, at all.


The commercial doesn't helped in promoting M9 at all, rather it promote Mr Downey
 

bluedubsBB

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I found the YouTube video, about 5 minute plus.


Browsed halfway, quit viewing.



Mr Downey really earned the money without helping the company, at all.


The commercial doesn't helped in promoting M9 at all, rather it promote Mr Downey

There's more than 1 video and I think he was used since M8.
 

foosoomin

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This is my 3rd post in this thread, saying the marketing team need major reshuffling
 

foosoomin

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bluedub,


This is the full video i talked about, on Mr Downey M9 commercial


It is not related to marketing the M9 phone at all, total waste of money



 

foosoomin

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Need to reveal/explain the screen PPI in official video too. Tell consumer how does PPI helps viewing/browsing, how much details can be viewed
 

foosoomin

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Also need to explain how their user customization can be very user friendly too
 
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