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Singapore may have gained over $700m in exposure as host of Trump-Kim summit: Analyst Meltwater

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Old 14-06-2018, 08:43 AM   #61
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This Hari Raya I want to go Capella take pictures
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Old 14-06-2018, 08:43 AM   #62
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Ouch

You very bad
Not only that, sinkies ok with fare increase too lol

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Old 14-06-2018, 08:43 AM   #63
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How the Fark do u melt water? It's already liquid.

Shows how clever this bafoon is
Iím Drinkwater and I endorse this statement
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Old 14-06-2018, 08:45 AM   #64
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Can analyse yog impact?
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Old 14-06-2018, 08:45 AM   #65
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Not sure where the 700m come from. Are they saying we get a 700m return boost in tourism because people from all over the world come to SG to holiday because of Kim and Trump? If so, how are the figures known so early?

Kim Trump Summit > Next Day several million tourists touchdown in SG > Media Intelligence Analysts collate all figures the next morning and report?
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Old 14-06-2018, 08:46 AM   #66
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While pundits debate whether the meeting was a success, Singapore itself may have gained more than $700 million in exposure by hosting the historic Trump-Kim summit, according to a media intelligence analyst.

It estimates the Republic reaped a 38-fold return, thanks to tourism, retail and media exposure.

Singapore spent about $20 million in total, of which half went to security costs. It is understood that less than $5 million went to media costs, including the international media centre, for some 2,500 journalists. The Government did not elaborate on other expenses.

But South Korean leader Kim Jong Un's tour of the Marina Bay area made the front pages of many newspapers, and the Singapore skyline appeared on many news bulletins, including that of late-night talkshow host Trevor Noah.

Media intelligence firm Meltwater estimates that the advertising value, based on global online media mentions over the three days the leaders were here, added up to $270 million. But take into consideration the buzz generated since last month, and advertising value balloons to about $767 million, it said.

The number would likely have been higher if the expected value of print, broadcast or social media mentions was also tracked.

While different firms use different formulas to calculate the estimated media value, Meltwater said it arrived at its estimates by multiplying the number of people it reached by 0.025, which is the probability that someone will read an article, and then by 37 cents, which is the industry formula for the monetary value of someone reading an article.

https://www.straitstimes.com/singapo...s-host-analyst
Fake News!!!!! South korean leader Kim Jong Un?!?!?!

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Old 14-06-2018, 08:46 AM   #67
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Lol all the haters diam diam liao...
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Old 14-06-2018, 08:47 AM   #68
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Meltwater is bull sheet. Dont even know difference between North and south Korea.

Do they think mahathir is Singapore PM? Or Trump is Canadian president

Fake news and fake research agency
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Old 14-06-2018, 08:47 AM   #69
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Copy and paste

Need quota - maybe extract quote

How come premium article never do fact-checking?
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Old 14-06-2018, 08:48 AM   #70
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who is the analyst? no name n face?
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Old 14-06-2018, 08:50 AM   #71
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According to you singapore should never host anything and just give all its money to the poor and citizen. Please show me such country, i would like to live there.
If it is really "according to me", you will be able to quote me on that. Lowest level strawman argument spotted.
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Old 14-06-2018, 08:51 AM   #72
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Think perhaps to most couldn't be more obvious sound like a media effort to counter negative perception of the spending. Problem is, where is the 'real' benefit for the people, many don't see. If really so good, people would have felt it, no need force an article out to 'explain' it.
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Last edited by Ethan_; 14-06-2018 at 10:26 AM..
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Old 14-06-2018, 08:52 AM   #73
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Give priority and consideration to citizen and poor

Very unreasonable meh

Below comment Machiam elitist

According to you singapore should never host anything and just give all its money to the poor and citizen. Please show me such country, i would like to live there.
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Old 14-06-2018, 08:53 AM   #74
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I agree with this

Article seems to be just to play down concerns

Open audit and committee findings on this pls

Think perhaps to most couldn't be more obvious sound like a media effort to counter negative perception of the spending. Problem is, where is the 'real' benefit for the people, many don't see. If really so good, people would have felt it, no need force a article out to 'explain' it.
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Old 14-06-2018, 08:53 AM   #75
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Is no choice

Since when we can veto this

Not only that, sinkies ok with fare increase too lol

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