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PHOTO: ORBA
This year’s Orchard Road Christmas light-up is “on track” to draw more visitors than last year, which could come from more tourists, said Orchard Road Business Association (Orba) chairman Mark Shaw.
2024’s edition drew 5.8 million visitors, exceeding 2023’s turnout of 4.1 million visitors and on a par with pre-pandemic levels. Locals typically comprise 70 per cent of visitors every year, with tourists forming the rest.
“Apart from our local contingent who are very strong supporters (of the event), whether we get a bump or not depends on the tourism arrivals,” said Shaw.
The Singapore Tourism Board (STB) has projected international visitor arrivals to hit 17 million to 18.5 million in 2025 – up from 16.5 million the year before.
Shaw was speaking at a media conference on Wednesday (Oct 29) to unveil this year’s Christmas On A Great Street 2025 light-up and festivities.
The event will take place from Nov 8 to Jan 1, 2026, with the Christmas decorations to be decked across a 3.1 km stretch of Orchard Road from Tanglin to Dhoby Ghaut.
When asked for his outlook on Singapore’s retail sector, Shaw replied: “Obviously, there are external factors affecting Singaporeans’ spending, but the strong Singapore dollar makes it easier for them to spend at home as well.”
For Singaporeans who shop for foreign brands overseas, prices are comparable locally, he said, adding that the cost of travel has also “gone up a lot”.
Shaw pointed out that Singapore’s retail sales have increased this year, with spending shifting towards luxury goods and food and beverage (F&B).
Full article @ https://www.businesstimes.com.sg/si...igher-visitorship-year-possibly-more-tourists