Questin
Supremacy Member
- Joined
- Aug 19, 2004
- Messages
- 7,943
- Reaction score
- 156
As an example, this is their cheapest SIM only plan: https://www.singtel.com/personal/products-services/mobile/eform/simonlyplanlite/ekyc which has the normal price of $35/month but is discounted to $24.50 per month currently.
Meanwhile, this is their plan under the "hi!" brand: https://hi.singtel.com/plan-detail/46 for $15/month
Obviously, the hi! plan is much better at a fraction of the cost and is still under Singtel.
So why would any sane person buy the expensive Singtel plan when they can buy a better plan for less under the hi! brand? You don't usually see companies do this because it makes no sense, it's called cannibalising their own product.
Also, i dont understand why Singtel's plans are so expensive? These prices do not even include a free/discounted mobile phone. Even at the promotional pricing, $24.50 for 300gb of data is a joke. It doesn't even have unlimited calls or SMS. Am i missing something here?
Meanwhile, this is their plan under the "hi!" brand: https://hi.singtel.com/plan-detail/46 for $15/month
Obviously, the hi! plan is much better at a fraction of the cost and is still under Singtel.
So why would any sane person buy the expensive Singtel plan when they can buy a better plan for less under the hi! brand? You don't usually see companies do this because it makes no sense, it's called cannibalising their own product.
Also, i dont understand why Singtel's plans are so expensive? These prices do not even include a free/discounted mobile phone. Even at the promotional pricing, $24.50 for 300gb of data is a joke. It doesn't even have unlimited calls or SMS. Am i missing something here?