Nvidia GPP backfired???

ragnarok95

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As the report from earlier this week showed, Dell and HP are two of three largest system providers in the world, along with Lenovo. At this stage, it’s unclear whether Lenovo has relented and signed the deal, although Bennett believes that, from the information obtained from his sources, that they too have refused to sign the deal, although he’s not 100% sure. If true, that would mean over half of all PCs sold in the world are already exempt from Nvidia GPP.

https://www.game-debate.com/news/24916/rumour-dell-and-hp-have-refused-to-sign-nvidia-gpp-deal

It looks as the Asia-based companies have rolled over for their master, NVIDIA, and given away their gaming branding in order to make sure they stay on NVIDIA's good side. The US based companies have not yet heeled to NVIDIA's GPP leash. And NVIDIA may soon find out that there are a couple of big dogs that are left in the yard that might bite.

The other unknown in this is Intel. Big Blue is very much aware of what is going on, and GPP could very much impact the sales of its Kaby Lake-G part that contains a GPU that was built by AMD specifically for Intel. I would expect we are going to see legal action initiated on NVIDIA GPP by Intel at some point in the future.

https://www.hardocp.com/article/2018/04/12/dell_hp_resist_nvidia_gpp_leash_so_far

:vijayadmin: :vijayadmin: :vijayadmin:
 

wwenze

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Got backfire meh. Maybe that is the intended result.

They don't sign means nVidia no need to give them support. Then money is saved.
 
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commach

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More likely they are taking a cautious position while waiting or expecting Intel and Raja Koduri will come up with something beside nVidia and AMD.

Doesn't make sense for them to take side now, the graphic industry is transforming in a pace or direction never seen before. With Nvidia's GPP, AMD's AREZ, who know what's up the sleeve of Intel with Raja Koduri on board.
 

wwenze

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Perhaps a good time to recap what GPP is:

This is because GPP-branded companies would receive perks such as: high-effort engineering engagements (likely, aids to custom designs); early tech engagement; launch partner status (as in, being able to sell GeForce-branded products at launch date); game bundling; sales rebate programs; social media and PR support; marketing reports; and the ultimate kicker, Marketing Development Funds (MDF). This last one may be known to our more attentive readers, as it was part of Intel's "Intel Inside" marketing program which spurred... a pretty incredible anti-trust movement against the company.

https://www.google.com.sg/amp/s/www...ortedly-engages-in-monopolistic-practices?amp

So as can be seen, not signing GPP has little negative impact to people like Dell and etc. (Maybe Alienware...) More affected are card manufacturers.

OTOH, the Intel Inside is going to have a bigger impact on system manufacturers. And guess which GPU is the market majority share?
 

Ark Law

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Big OEMs like HP and Dell got big value to win over by signing up with GPP meh?

I don't see them needing to be at the front of the queue when it comes to GPU.
 

watzup_ken

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Big OEMs like HP and Dell got big value to win over by signing up with GPP meh?

I don't see them needing to be at the front of the queue when it comes to GPU.

Its possible right? Don't forget these big manufacturers releases gaming desktops and laptops.
 

Ark Law

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Its possible right? Don't forget these big manufacturers releases gaming desktops and laptops.

Possible. I just don't see them being as desperate to sign up as the Taiwnese GPU brands since I imagine they make better money selling enterprise hardware to businesses than Alienwares to Joes within a day of GTX2080 launch.
 

ragnarok95

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With Nvidia's GPP, AMD's AREZ, who know what's up the sleeve of Intel with Raja Koduri on board.

AMD AREZ is not a program. It's Asus AMD graphic arm. Geforce will stay with RoG. Radeon will be under Arez.
 

Encrypted11

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How does this work for PC OEMs?
The designing and stuff really goes to the contract manufacturers like Quanta, Compal, Wistron, Pegatron etc.

Lenovo, HP, Dell and other OEMs are mostly just sales and marketing.

I think they're more agnostic than GPU manufacturers directly bearing the cost of production and that subsidies, game codes help take some pressure off their margins.
 

ragnarok95

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Hp and Dell usually get their geforce graphics from.... :s13: :s13:
 

Ferolare

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Don't know don't care don't bother

All I know is

Graphics cards are still fxxking expensive :mad:
 

Ark Law

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