It depends on the kind of environment the people grow up in ba. These rich people probably never tasted failures before and thinks that money drop from sky de. But on the other hand, people who are not born with a silver spoon doing start ups might have higher chance of being successful because it would have took them time to really sit down and plan and calculate the risks etc etc before they decides to take a loan from bank and kickstart their business. These group of people have everything to lose hence they will really do whatever it takes just to make sure their start ups will head towards success in the long run.