I am no authority this is just my preference.
Reno > Cream > Wax
Reno is used once in a while to remove old polish builtup / as deep nourishing on very dry leather / after washing the shoes
Cream is used either alone for "indoor shoes" or as a base layer before wax polish. Colored cream restore color to leather and nourishes at the same time. Provides a low matt shine which some people prefer.
Wax should never be used alone. Always reno or cream before waxing as it will dry out the leather. Wax protects the leather from water, scratches, hides scuffs and provides the best shine.
I follow this as well.
My cream runs out faster than my wax. Wax seems to have higher mileage or maybe I use too much cream? Usually I apply 2 coat of cream before applying wax.
I like the shiny finish, but can't get the mirror shine no matter how hard I rub.