Price comparison for the same specs.
Brian Gavin is slightly cheaper than JP right? Or there will still be differences on the cutting? As BG did not state SIC etc.
Any reason for this? Direct without middleman?
Price. Not really. The BG black can be as expensive as JP SIC. But their BG signature range is good value
IMO, JP has the least variations followed by B2C perfection range, BGD and whiteflash.
Superideal cut is just a marketing term with no clear definition, any retailer can call their ‘best’ stones SIC. BrianGavin does not have to state it. He used to cut fir whiteflash but started his own business and just calls his top stones the ‘black range’
Middleman? The miners have already taken the biggest cut. Then u have the cutting house, followed by the wholesalers, jeweller etc
So yes u can consider BGD more direct without the middleman but he’s just taking in more of the profits
https://www.google.com.au/amp/s/www.nytimes.com/2019/08/16/business/diamonds-mining.amp.html
“A glut in many other industries would ordinarily lead to deep price cuts. But consumers are buying stones that have passed through many layers of middlemen: traders, polishers and cutters, who have absorbed much of the raw stones’ price volatility, as well as brands and jewelry houses that create rings, bracelets and necklaces. This has kept retail prices relatively constant, fueled by robust demand from shoppers all over the world”