You cant compare diamond with bag, the bag is very prominent with the branding and people will know it with one look. For diamonds, people notice with the sparkles, not the brand. First comment on diamond: WAH so big and sparkly, not eh so nice, where did you get the diamond from?
So my 2 cents worth, go for sparkly, big and affordable instead of brand =)
maybe not a good analogy for the case. instead, take anything with one luxury brand and the other cheaper or less well known brand, then. hypothetically speaking, this is most likely the case.
quite the opposite scenario actually. some of our friends had never heard of JannPaul, including cousins, aunties, uncles and all. literally those people gave a blank, confused or disappointed look. we didnt care nonetheless. our choice our life. seriously who can blame them? i mean JannPaul has only one homepage (facebook and youtube aside) with literally nothing other than contact details on its website, minimal brand awareness campaign locally and even less so in international market. if you go to US or Europe, what are the chances of people knowing Tiffany and Co? and compared to that of JannPaul?
still remember we were telling people and they looked it up online. when they found the homepage, they were like aiyo what is this. how come we never hear one. how come you buy her a ring from this place one... aiya girl, he is so bad buy your ring from this place one... why dont buy from Cartier (insert any other luxury stores)? we were like
nonetheless, some of them knew JannPaul and looked at the stone intensely. said nice nice. good one
agree on sparkles, as said previously, you can compare sparkles. to compare, only if you have other diamond rings around you. which is like half of the times, give or take. and when you have other rings to compare, lighting plays a role. under spotlight, all diamond shine
whichever is more desirable and feels right for the couple, it is the right choice. my SO and i love our purchase, it is our right choice and it doesnt mean all other diamonds bought elsewhere are not right.
lastly, there are some people who look for specific things for symbolic reason. flawless clarity, maybe. certain colour similar to her initial, for example. or the carat with her birth year. the carat with special number to the couple. or even the GIA/AGS certificate number that coincide with special number. others also go with colored gemstones for their preference and additional meaning. are they wrong not to purchase like us? nope! i think they made their right choices. always go with your heart
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