Private distributors will be cheaper than JP right? JP seems kinda "branded" in some way and price will definitely be higher for the same grade of diamond?
Not really.. Super ideal cut is the quality of the diamond. Not the brand. To really determine if the diamond is a Super ideal cut quality, u must check the proportions and use those Ideal, Aset and Hearts n Arrows scopes. Some private distributors I went to only have those standard exc x3 stones or at most "ideal" cuts. One of the ones I went to also called theirs Super ideal cut. But when I asked if I could see it under those scopes, they say they don't have it. Which brings me to qn how they can actually call it a Super ideal cut then.
I even experienced one shop selling me their "Ideal cut" and when I went home to check the HCA score, it was 4.6... lol
What I learnt is never trust what the salesperson say. 90% of them will try to bs you in some ways. Best you can do is research yourself on what to analyse and the tests you need to do to check the diamond. JP gives a very good and comprehensive free diamond education tutorial. Learn from them and then go around and compare. Trust me, you'll find out how a lot of salesperson will try to smoke you. That's how I ended up back with JP. lol