Hindsight always very nice to talk, haha.
From what I recall, Stirling launch was not considered cheap at that time. In fact, its average was 1700ish, with only select units as low as 15xx. I recall other launches (waterfront?) albeit in further districts were at much lower prices and had higher take up rate. Now those also don’t make much, if any, despite being bought in a weak market.
I recall my close friend wanted to buy Stirling in 2018ish but bought rivergate instead. Resale but now made even more.